About the role

Horizon Media is hiring a Senior Media Planner to lead cross-channel campaigns for a portfolio of CPG and DTC brands. You’ll own the planning lifecycle end-to-end — RFP response, audience strategy, channel mix, reach & frequency modeling, flowcharting, and post-campaign reporting.

Responsibilities

Develop integrated media plans across linear TV, CTV, paid social, programmatic display, audio, and OOH
Build and present recommendations to clients with clear strategic rationale
Partner with buying, analytics, and strategy teams to translate plans into executions
Mentor junior planners and assistants

Requirements

4–6 years agency-side media planning experience
Strong fluency with Nielsen, Comscore, MRI-Simmons, and standard planning tools
Track record on accounts > $5M annual media spend
Excellent client-facing communication